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Advance Programme

Day 1 - Conference, 12 December 2008

Theme: “The Lu-Creative Business of Machinima”

[ Download Full Programme in PDF ]

Time Duration Speaker/Topic
8.30 30min Registration
9.00 10min Introduction by Host, Allein Moore, Chief Editor, AdAsia
9.10 10min Welcome Address by Prof Lee Yong Tsui, SIGGRAPH ASIA Chair
9.20 10min Public Address by Ho Chee Yue, President of AMAS
Title: Play. Compete. Create. Unleash Your Creativity with Machinima
Conference – Morning Session:
9.30 30min Friedrich Kirschner, Academy of MACHINIMA Arts & Science, Eyebeam Center for Art and Technology, New York
Title: Machinima. Past. Present. Future
10.00 5min Refreshments Break
10.05 30min Professor Keiji Mitsubuchi, Digital Hollywood University
Title: Machinima and the Digital Content Industry: An Industry Perspective from the Digital Hollywood University
10.35 45min Richard Childers, CEO, Virtual Space Entertainment
Title: Building the Blue Mars Internet HD Television Network
11.20 45min Xu Hui, CEO, HipiHi
Title: Let Everyone Be A Filmmaker -- When Machinima Meets Virtual World
12.05 5 min Refreshments Break
12.10 45min Panel Discussion 1
Title: Would Machinima Evolve To Be The Next Mainstream Television Media? Moderator: Mark Chavez
Panelists: Richard Childers, Keiji Mitsubuchi, Egils Mednis, Ricard Gras
13.00 1hr LUNCH
Conference – Afternoon Session:
14.00 30min Jeremy Synder, CEO, Metaversum Asia
Title: Machinima and the “VIRTUA-WOOD”
14.30 30min Machinima Screenings – Best of Shows from Machinima FilmFest 2008, NYC
15.00 30min IAH Games
Title: The Future of Online Games and its Romance with Machinima
15.30 30min Ricard Gras, Machinima Europe
Title: Machinima and the Gaming “Play-grimage”
16.00 5min Refreshments Break
16.05 45min Panel Discussion 2
Is There a Business Model for Machinima?

Moderator: Friedrich Kirschner
Panelists: Samuel Seow, Jeremy Synder, Xu Hui, Jeffrey Seah, IAH Games
16:50 30min Q&A
17.20 10min Closing by Host

Day 2 - Master Classes, 13 December 2008

Theme: “Learning from The Award Winning Gurus”

[ Download Full Programme in PDF ]

Time Duration Speaker/Topic
8.30 30min Registration
9.00 10min Introduction by Friedrich Kirschner, Festival Director, Machinima Film Festival 2008
Master Classes – Morning Session:
9.10 50min Egils Mednis, Best of Show, Machinima FilmFest, NYC 2008
Title: The making of " THE SHIP"
10.00 30min Don Brutzman, Naval Postgraduate School
Title: Interactive Introduction to X3D Graphics and Games
10.30 10min Refreshments Break
10.40 50min Ricard Gras, Creative Director, Inter-Activa
Title: The makings of the MV "Unknown Hero"
11.30 30min Richard Childers, Founder of Virtual Space Entertainment
Title: “Blue Mars 2150AD” - Behind-the-Scenes
12.00 - 14.00 1hr 10min LUNCH
Master Classes – Afternoon Session:
14.00 30min Machinima Screenings-Best of Shows from Machinima Film Fest 2008, NYC
14.30 30min Francis Wee, Founder, Religion
Title: The Award Winning Story
15.00 10min IAH Games
Title: Unveiling the IAH Fantazzztic AdFest 2009
15.10 30min Doug Gillon, Producer, IAH Games
Title: Making it Fast: Producing mind blowing clips of 60 seconds or less using Granado Espada.
15:40 10min Refreshments Break
15.50 20min Presentation by Virtuamotion, Nanyang Polytechnic
16:10 10min Closing by Mr Ho Chee Yue, President of AMAS

For further enquiries, please contact us at symposium2008@machinima.org.sg.

*The organiser reserves the right to amend the programme without prior notice.

© Copyright 2008. Association of MACHINIMA Arts & Sciences. All rights reserved.